Corporate Podcast Summit
We attended the Corporate Podcast Summit earlier this week where over 140 corporate movers and shakers discussed how podcasting could be used in a corporate context.
Over the 2 day event discussions we all focussed on all aspects of podcasting and how it could be used in business. Case studies were presented from some huge companies such as First Direct and PriceWaterhouseCoopers. Some fascinating data were also presented into the take up, expansion and listenership of podcasts including those from Edison Media Group which highlighted the increase in awareness of podcasting in the last year.
Dean spoke about User Generated Content with a finely judged mixture of audio, video and demonstrations.
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