Podcasting - where it’s been and where’s it going: Part 1

“So what is podcasting about?” is a question we’re often asked. People have heard about it, read about it and may have listened to podcasts but because podcasting can be used in so many different contexts and involves so many different media it can cause confusion.

Whether it’s used for entertainment, business or as a social media tool new uses for podcasting seem to emerge constantly - it’s in a constant state of flux.

Over the next few weeks we’re going to explore the development of podcasting: from the geeks broadcasting to the world from their bedrooms, to the incredible international community of podcasters which has sprung up, through to the broadcasting industries who took the concept and promoted podcasting to the outside world and on to businesses which now realise the opportunities of using it to connect with staff internally and clients externally.

Our Talking Voices podcast will shortly be focussing on this too - subscribe and listen in!

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