Author Archive
At LeWeb, Paris
Explaining Seesmic to People Who Ask
Talking Voices Embraces Video
Talking Voices is expanding its operations in online video by partnering with two companies, Small Pictures and You and Eye Films.
You and Eye Films has been founded by Rani Khanna, and produces commissioned documentaries, podcasts, and corporate videos and films. With all You and Eye Films productions, the aim is to deliver high quality, [...]
Ofcom Seeks Views On AVMS Directive
The Government’s proposals for implementing the Audiovisual Media Services Directive in the UK have just been published.
The consultation focuses on three specific issues which are expected to require legislation. These are ‘co-regulating’ video-on-demand services; product placement; and, regulating satellite TV channels from outside the EU which uplink from the UK.
This EU Directive is aimed at [...]
ADM Releases First Podcasting Standard
Washington, DC - July 28, 2008 — The Association for Downloadable Media (ADM), established to focus on best practices for monetizing consumer-downloaded content, has announced the release of its first ad unit standards and audience measurement guidelines for industry compliance. The Download Measurement Guidelines and Advertising Unit Standards are available now at http://www.downloadablemedia.org.
The first of its [...]
Podcasts Boost Radio Audiences, Says UK Industry Researcher
All of the RAJAR-commissioned data reported in this Guardian article is pretty good news for the humble podcast, with one exception: “Although podcasts were popular with listeners, media organisations have found difficulty turning them into significant moneyspinners”.
Agreed - media organisations, with top-down attitudes and old-media thinking continue to invest in podcasting as part of their [...]
BECTU at BAFTA
Dean Whitbread from Talking Voices spoke today as part of the Digital Futures panel for BECTU’s Freelancers’ Fair.
Here’s an embedded player which uses content from Phreadz (a threaded multi-media social network currently in closed beta) and Qik (live mobile streaming) which contains the presentation from two different angles - plus replies to the thread as [...]
Creative Choices Campaign Launches
We’re very pleased that our carefully assembled team of “creative ambassadors” has now started working as advocates for an excellent new UK government initiative supporting our creative industries - Creative Choices.
Christian Payne has produced some excellent responses using multiple channels including Seesmic, Qik, Twitter and Skitch - this last of which was a really clever [...]
The Great PR Debate
In 1972 the advertising industry was seen as “innately immoral” and took steps to become self-regulated. Is PR at the same stage now? Adele McAlear asks the question using the new video network, Phreadz (still closed as yet).
PR Secrets
A very interesting article over on Techcrunch about modern ways of operating PR in the era of social media. Typical excerpt:
Secret #12
Follow the Conversations and Join In
As much as media and blogger relations drive traffic and increase your user base, we can’t overlook the importance of social networks such as Facebook, Twitter, Pownce, Jaiku, Digg, [...]
Podcasting Growth “Massive” - Universal McCann
New research from leading ad agency Universal McCann shows that “new media” is now actually mainstream media.
The comparative study looks at social media trends through three “waves”:
Wave 1 - September 2006
Wave 2 - June 2007
Wave 3 - March 2008
Research highlights:
Social media is a global phenomenon happening in all markets regardless of wider economic, social and [...]
